"STUNTD." LOGO

2025

A logo I created for a personal, design-centered, clothing brand that I am developing. The brand takes design inspiration from low-poly video game graphics, comics, and 1990s-2000s pop culture. It is a nostalgic-based brand targeted primarily at people who's interests did not grow up alongside them and therefore their growth is "stuntd." The logo depicts a retro-futuristic wordmark with the rectilinear corners of low-poly forms being put above the curvilinear corners of high-resolution forms. The pictorial mark depicts a similar principle in that it is a decagon with the implied light reflection of a sphere. This project showcases my ability to experiment with and develop a combination mark logo that is highly representational of the attached brand. It also showcases my measured precision and a more minimalistic approach to logo design.